Content Marketing in 2013
That content marketing is a growing force is no surprise to anyone who follows trends in marketing. Blog posts and articles citing the benefits quality content has on branding, SEO and customer loyalty...
View Article5 Reasons Blogging for Your Business is Worth It
There was a time when much of the population could hear the word “blog” and shrug it off as a silly word tied to an activity primarily practiced by a subculture of writers, hobbyists, and narcissists....
View ArticleIntroduction to Content Marketing for Small Businesses: An Austin Copywriter...
Are you a small business owner interested in learning more about content marketing? If you’ve heard that content marketing is a good way to promote your business and improve your brand reputation, but...
View ArticleLink Building is Dead, Practice Link Encouragement
Within the most of marketing industry, to say that link building is dead isn’t terribly controversial. Nonetheless, many businesses haven’t yet left behind the idea and come to marketing firms and...
View ArticleThe Benefits of Content Marketing
Now that you know what content marketing is and why it’s good for your small business, let’s talk about some of the specific benefits a business can achieve with good content marketing. Part 3 in our...
View Article8 Ways to Lose a Link
Content marketing means creating content with a purpose. For every piece of content you create, you should have a specific goal (or usually, several) in mind that you want it to achieve. If you care at...
View ArticleWhy Your Content is Facing an Uphill Battle
Content marketing is no longer optional for businesses – at least not if you care about being visible and reaching customers on the web. But a lot of people doing it are struggling to see the kind of...
View Article7 Good Business Blogging Examples
Blogging has become one of the most valuable marketing tools that businesses have for improving SEO, building an email list, and connecting more directly with customers and leads. When done well,...
View ArticleHow to Actually Get a Link from a Blogger
If you’ve ever been tasked with building links for a website, you know it’s one of the hardest parts of SEO. Most SEO specialists spend a lot of time sending outreach emails to bloggers asking for a...
View Article8 Ways to Make Business Blogging Go Further
Business blogging has become one of the most essential methods for connecting with customers and building your website’s SEO authority. And a number of studies have confirmed the value of business...
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